His writing is elegant and urbane, full of paradoxes, aphorisms and conceits: The sky has powdered the taiga, shaking velvety down over the vert-de-bronze of the cedars.
The goal of this theory is encapsulated in Bentham's aphorism that “the greatest happiness of the greatest number is the foundation of morals and legislation.”
Nor, despite St Paul's aphorism, was the lure of lucre during the experiment (as opposed to the effect of thinking about it as a result of being primed) necessary as a corrupting influence.