For persuasive or argumentative writings, you can classify the audience into three groups: those who agree, those who are neutral or undecided, and those who disagree.
And although this transformation does raise concerns, there is much to celebrate in the noisy, diverse, vociferous, argumentative and stridently alive environment of the news business in the age of the internet.
OK, the above are several steps you can follow to write an argumentative essay, from choosing a topic and finding the argument to doing the research and writing the paper.
But communicating the message of 'wash your hands' to people around the world is hard, especially if you just scream and shout - or try to convince someone by talking to them in a forceful or argumentative way.